"Meet the Merchant" was created to introduce the individuals behind the boutiques, restaurants and galleries in Historic Park City. his month we introduce Vanessa Di Palma Wright from Farasha Boutique.

What is your name? Vanessa De Palma Wright

Where are you from? Montevideo, Uruguay

How many years have you been in Park City? 15 Years

What is your Main Street business? Farasha Boutique

How many years have you been on Main Street? 4

Where can we find you? Farasha Boutique is located at 605 Main Street Suite.

Tell us about yourself. 

I moved to the US when I was 7 years old. My parents immigrated to NY to pursue the American Dream and it was adventure from the beginning. After attending high school in NJ, I moved to Utah to attend the University of Utah and experience the West. I fell in love with Utah due to the quality of life and beauty that it had to offer. I met some of my closest friends to date and truly made it my home despite the fact that I have always considered myself more of a big city girl. I met my husband here and the rest of course is history. I have always been passionate about the fashion industry and actually had the pleasure of working at Bunya Bunya back in the day, which is currently the C Two by Cake on 511 Main. Thus, I have seen Main Street and Park City evolve and change throughout the last 15 years. I am so fortunate to have a small, simple and chic space on Main Street to curate select designers and rotate them throughout the year. The concept emulates European and Asian boutiques where shop owners transform 200 square feet into galleries and shops to make use of smaller spaces yet make a statement. This allows for me to focus my efforts on growing Farasha and expanding to additional, niche markets in the US and abroad.

Tell us about your business.

Farasha is actually a fashion consulting company that offers a variety of services including private and commercial wardrobe styling, photo and film production, runway show execution, corporate gifting, brand representation and management of temporary storefronts in diverse markets. In addition, we operate as a showroom that represents emerging brands and is open to the public at 605 Main Street.

Describe Historic Park City in 5 words.

Quaint, unique, charming, eclectic and fun!

What is your favorite time of year in Park City? Why?

Summer nights. There is nothing better than sitting on a patio surrounded by amazing views and fresh mountain air, with a glass of wine surrounded by family and friends in a beautiful spot.

Top 3 Historic Park City businesses and why?

Dinner at Fletcher’s because the food and wine is fantastic. And who doesn’t love their gracious and upbeat hosts Sue and Steve.

Shopping for gifts at Root’d since I am obsessed with their candles, coffee table books and amazing furniture.

Perusing modern, fun art at Gallery Mar. My husband and I love to collect art and explore new artists. Maren curates great artists in a super chic space.

Favorite time/holiday on Main Street and why?

Christmas time. Love the lights, snow and action of all the visitors enjoying the charm of the town during a magical time of the year.

Something we’d be surprised to know about you? Or your business?

Most of the designers Farasha represents are from countries I have visited and scouted myself. My latest find Samidel, is from Astana, Kazakhstan of whom I am proud to say we are the first to carry outside of her native country. Next stop: Jordan.

What do you do on your day off?

Enjoy the beauty of Park City…

Snowshoeing with my Labrador Napoleon. Skiing and hiking with my husband Jeff.

Anything else you’d like to share?

Although travelling is my ultimate passion and I love what I do. Park City is always such a humbling and rewarding place to come home to. We are so fortunate to live in a place that has so much beauty and such a supportive community.